PodcastOne and Edison Research have been conducting research on the advertising on five major national consumer products on podcasts. The results, announced by Podcast One CEO Norman Pattiz, show positive improvements on podcast advertising on brand remembrance. It has shown consumers have an increased willingness to try out the products being mentioned in the audio advertising. PodcastOne is making leaps when it comes to audio broadcast which can be manipulated in advertising forums.
The survey brought to light a couple of realizations. There was a sharp incline in listeners’ mentions of a particular brand of grocery after the campaign.
The percentage of these listeners had shot from 7% to 60% after the campaign. Also, the awareness of a vehicle company for their post-market product shot up by 60% and 76% for a particular dining spot.
Surveys held before and after the campaigns proved that the audiences from podcasts were more responsive to messages by a brand and also increased willingness to purchase a product or service.
These studies held by Edison Research on behalf of PodcastOne were to show that podcast advertising had a very powerful impact and great reach to the consumers. Learn more about Norman Pattiz: https://patch.com/georgia/atlanta/podcastone-ceo-norman-pattiz-reveals-networks-brand-lift-research-edison-researchers
They also wanted to prove that using podcasts can grow a brand more than the traditional advertising methods. Tom said that they were excited to work with PodcastOne and the five consumer brands to see for themselves the power and impact of podcasts.
It is clear that Norman Pattiz has an impressive resume. In early 2000’s he was appointed by both Presidents Clinton and Bush as a member of the Broadcasting Board of Governors of the USA. This Board watches over all the U.S non-military broadcasting services such as The Voice of America, Radio Liberty among others.
It also is responsible conceiving and launching America’s Arabic language radio and television services to ever 20 Middle East countries which have over 40 million listeners including the Farsi-language broadcast in Iran. Norm also serves as the Chairman of the Lawrence Livermore and Los Alamos National Security Laboratories.
He is also a regent of the University of California. His resume even extends to being a member of the Council on Foreign Relations and the Pacific Council on International Relations. It is no surprise that he has also been honored with awards such as being inducted into the National Radio Hall of Fame in2009.
Norman Pattiz received the Giants of Broadcasting Award given to him by the Library of the American Broadcasting. Norman is also a loving family man married to his wife for over 30 years and living in Beverly Hills.
Doe Deere, the entrepreneur and the founder, CEO, and owner of Lime Crime Makeup starts her day by waking up bright and early at 8:30 am checking her phones’ calendar and grabbing some breakfast, but not before doing some stretches and spending time with her cats. She does her makeup while listening to her favorite music such as The Beetles. With Instagram open and checking her emails throughout the day, She is one busy woman here to make the world a little bit more colorful for us through the form of makeup.
You may have heard of her, as she was named one of the Top Inspiring Women Entrepreneurs by Self Made Magazine. The self-proclaimed Unicorn Queen who was born in Russia, raised in New York City, and who now lives in Los Angeles, had always been artistic, creative and loved experimentation and dressing in as much color as she could from a young age. Doe believes in embracing her weirdness and that makeup is a form of self-expression. She also believes that listening is one of the most important things to make a business work and that ideas are like children, you have to raise them along to success. She is inspired by Kimberley Gordon, Dita Von Teese, and other girls on Instagram, such as Elena and Stella Rose.
In 2004, Doe made an eBay account with the name “limecrime”. It was an username for her new DIY fashion line that she modeled herself. As colorful makeup became her staple, Doe founded Lime Crime in 2008 two weeks before Halloween in an attempt to find a cosmetics line that matched her own eccentric wardrobe as bright makeup colors were then hard to come by. The result of looking for makeup that matched what she had in mind came the cruelty-free brand called Lime Crime, the bold, vibrant, and intensely pigmented cosmetics which quickly gained a fan following around the world who Doe calls “Unicorns”. The name Lime Crime comes from her favorite color and the dream to create cosmetics so bright that “Wearing them should be illegal!”
The mostly internet based business puts a big emphasis on being vegan, cruelty-free, and freedom of self-expression. The brand’s goal is to revolutionize how makeup is bought and how it makes people feel. They need to fully believe in a product or it will not be done. They believe in listening to their Unicorns and giving them what they want. Doe’s perseverance and drive has quickly gotten her a cult following and success, which she defines as making other people happy and proud to wear Lime Crime.
Read more at https://www.savoirflair.com/beauty/288147/doe-deere-morning-routine.
Our political landscape has been dramatically changing, reinventing itself over the past decade or so. With the 2016 election being one for the history books, the United States now feels more divided than ever. The right and left wing don’t seem to be coming any closer to compromise and now President Trump is furthering that divide. All of this discord has brought one of the biggest democratic and progressive figures right back into the spotlight. George Soros, seeing the existential threat that President Trump poses, ended up returning to the fray in order to help fight for progressive values around the world. Read more about George’s life story at biography.com.
If you haven’t heard of George Soros then that is probably how he would like it. Soros is a Hungarian born New York investor who made his fortune with the Soros Hedge Fund. Soros survived Nazi-occupied Hungary before emigrating London to study finance as well as philosophy. While studying in London Soros developed his mindset into that of a staunch progressive: he saw what bad men would do with power and never wanted it to happen again. So it makes total sense that Soros would return to help fund Hillary Clinton’s campaign as she ran for election opposite of Donald Trump. Despite Clinton’s loss, Soros still managed to fund-raise nearly $25 million for a variety of different democratic and progressive causes.
Now George Soros is here to stay, ready to keep up the battle as he pushes back against President Trump’s thinly veiled attempt at nationalism and oligarchy. Soros has been laying the groundwork for years to fight back with progressive values both in America and around the world. His work with the Open Society Foundations has been instrumental in getting a grassroots democratic campaign going that could rival that of the Tea Party on the far right.
In fact, you can look to the Ferguson Protests which shed so much light on inequality and police brutality against minorities in cities across the country. When Michael Brown was shot dead by Officer Wilson, the world took notice due to the protests. Soros himself has funded grassroots campaigns and activists in order to get protests like Ferguson up and rolling. His attempt to shed a light on injustice in order to engineer social change has been a cornerstone of the progressive conversation for years upon years. The Ferguson protests in particular brought about a ton of attention to George Soros and his cause.
George Soros is a staunch progressive as well as one of the most giving philanthropists on the planet. Having Soros back in the swing of things can mean only good things for social justice, democracy, and the push to engineer change on a global level for the good of humanity. George Soros established the Open Society Foundations.
As far as Betsy DeVos goes, we’ll make this simple and easy to understand.
She makes a perfect philanthropic pair with her husband Dick DeVos. Her long tenure as a woman deeply committed to philanthropy is clear. There’s no logical place to start and certainly no end as far as we know. Here input is found through current board positions and those in leadership. Behind Betsy is her husband.
Her time, however, is now consumed.
It was President Donald Trump who made the final move to get Betsy DeVos on board with his administration and in the area of education. There’s no limitation to be placed on her today. But let’s take a close look as to why. Her role, alongside her husband Dick DeVos, has long been in the world charity.
Though the couple, who come from grand rapids Michigan, started as prominent business figures, their collective work now is in improving society. They are also a force to be respected. These ambitions in both philanthropy and entrepreneurship can be traced back to The WindQuest Group and as Chairman.
This further extends through and with a number of other establishments. That includes time spent as a member of the American Federation for Children, work as Chairman of the Alliance for School Choice, being a Board Member of ArtPrize and serving again as a Board Member of Philanthropy Roundtable.
But the prominent list goes on. It may never stop as well. Betsy DeVos is a perfect choice for President Trump because giving back and serving children in education has been her past work. Her desire and focus through the years is clear and evident. All one has to do is look but not very hard to find it out.
The year 2012 saw Betsy on the board of Foundation for Excellence in Education also. But this was only after sitting as a board member for the DeVos Institute for Arts Management. Which came after her work with the Great Lakes Education Project. As a religious figure also, Betsy served with the infamous Potter’s House.
This Christian foundation specifically applied her services as a member on the advisory board for The Potter’s House School. This long and extensive list is as evidence and clear proof. We have no better choice to be the U.S. placement for national education today. The veil over the DeVos name has been lifted.
Sawyer Howitt is what many would call a business prodigy. The young entrepreneur is only a second semester senior but you wouldn’t be able to tell considering all the things he’s able to do. Since a young age he’s had a knack for business. Howitt understands the balance between being able to meet the operational and financial needs of a business while also realizing the importance of branding and connecting to consumers.
Now that we’ve spoken about his future in business, let’s talk about his current career. A lesser known fact about Howitt is he has a career as a racquetball player.
Though many people see racquetball as something middle aged men play at empty gymnasiums, there is a whole other side to the sport. Becoming a racquetball professional is a lot harder than you’d probably expect. An individual must be totally dedicated and willing to put in the time and effort it takes to be become pro. Many individuals set out on the path to become pro only to quit in the face of adversity when it gets rough.
When seeking to become an athlete in any sport it is important to set up a plan you think will work best for you. One must be very disciplined and focused to continue following a training plan that won’t yield any real results right away.
Time is very important when it comes to improving in general. Training results correlate exactly to the time invested by an athlete invests into training daily.
A coach can play a significant role in an athlete’s improvement. More than anything a coach effects an athletes’s motivation. I can’t think of any great sports professionals who haven’t attributed at least some of their success to coaching. A great coach can make an average player into a great one. Therefore, finding the right coach takes precedence.
Once an individual feels like their skills are up to par with some of the best racquetball players in the world the final step to becoming a professional racquetball player is finding a sponsor. It is the best way to fund your journey to becoming a professional racquetball player.
Jim Tananbaum surprises people when he says that innovation requires much more time as well as capital than what people think. However, it is something that provides a longer duration impact along with enduring value.
He is the founder of Foresite Capital and serves as a CEO there. It was in 2011 that Jim Tananbaum founded it as a private equity firm that was dedicated to healthcare. The focus of the company is in the identification of those healthcare leaders who are emerging. The aim is to help them to grow and become profitable. In order to achieve this, the company provides them capital, networks, along with other related information.
Jim Tananbaum is an electrical engineering major from Yale. He has done his M.D. as well as M.B.A. from Harvard. He has achieved his M.S. from Massachusetts Institute of Technology. Jim Tananbaum has always been passionate about combining interdisciplinary hard sciences along with computer science as well as healthcare. This includes having several productive relationships with a number of leading academicians. His collaborators include George Whitesides from Harvard, besides Rick Klausner from NCI. Others include Roy Vagelos from Merck and Theravance, besides Bob Gunderson and Rick Levin from Yale.
He continues this evolution as he works across varying fields with prominent entrepreneurs as well as academicians. This is a period of changes and going into deep learning will reap rich dividends.
His idea for Foresite Capital comes from his over 25 years of experience in being an entrepreneur in healthcare besides being an investment strategist. He has had several experiences leading to his being able to identify the various success factors to help entrepreneurs and companies succeed in their business. He finds these factors as a part of science that is behind innovation. Besides, success lies with the teams that are able to make all this happen.
Foresite is truly designed in a way to understand the future of healthcare. Thus the company collects all available information about the advances in healthcare. This is assimilated to know what is needed that will impact healthcare the most. This determines the viable investment prospects offering high probabilities of success.
See more: https://www.linkedin.com/in/jim-tananbaum-a7562a7/
US Money Reserve has weighed in on the growing US national debt crisis and they are encouraging Americans now more than ever to explore gold and silver investing. They recently hosted a live television event on the benefits of owning precious metals and what the future markets will look like for them.
The “2016 Gold Summit” had a panel of experts who weighed in on the current situation including President Philip N. Diehl who also happens to be a former US Mint Director, numismatist John Rothans and the former Vice President of Marketing Brad Castillo.
Also in attendance at this summit were moderator Larry King, the former CNN news columnist, and Michael Reagan, a Republican strategist and son of the late President Ronald Reagan.
US Money Reserve has used ecommerce extensively to sell its gold and silver products to customers. The company is based in Austin, TX and has sold products to customers nationwide. Most important to US Money Reserve is helping investors understand why gold and silver are good investments, and how they can be added to portfolios.
The key reason to invest in precious metals is that standard bank accounts and advanced investments such as mutual funds and alternative funds could take a huge hit if the national debt crashes, or the US economy has hyperinflation. Gold and silver are known to be stable at times when paper currency is not. Learn more about US Money Reserve: http://epodcastnetwork.com/u-s-money-reserve-ceo-angela-koch-discusses-leadership-culture-and-kpis/
Philip Diehl is one of US Money Reserves primary spokespersons on gold and silver investing because he has experience in the field having been a US Mint Director.
He had several important milestones in his career at the Mint including the “50 States Quarters” program, and the launching of an advanced ecommerce site. Diehl turned the Mint’s annual profits from several hundred million to over $2.6 billion. He liked the way US Money Reserve ran things, and when he left the government go to the private sector this company seemed like a natural fit.
US Money Reserve has new photo galleries and enhanced menus in the new website they rolled out, and users can navigate to important information even easier now.
Investors can learn about the benefits and risks that come with buying gold and silver coins or bars, and they can also learn how to transfer existing IRAs into precious metal assets. To find out more about purchasing precious metals and reselling them later, visit www.UsMoneyReserve.com.
Have you checked your online reputation or your organization’s online reputation? Do you want to know what Internet users see or read when they research your company? Wondering how you can benefit from an online reputation management system?
For most business owners or companies, reputation is crucial. People tend to like, or do business with, companies that have positive image. If you have a tarnished reputation, potential customer would not want to deal with you or your organization. That is why it is crucial to have a reliable reputation monitoring system.
An online reputation management system should be designed to push down negative content while promoting positive content. Experienced reputation management professionals know hoe to use suppression strategy, which is based on pushing positive search results to top positions in search engine results in order to overwhelm or push down unfavorable search results.
Developing or setting up an effective online reputation management system can be a difficult task. Most reputation issues pertain to negative or derogatory posts, defamatory content or unfavorable reviews. Reputation management firms have trained professionals with the skill and experience to handle reputation issues effectively. These firms have the resources and industry connections, which enable them to address even the toughest issues.
Since most reputation problems are tough and require the assistance of qualified professionals, it is imperative to rely on these firms to help manage and build your reputation. If you or your organization is going through a reputation issue, make the decision to look for a reputation management team or company that has high regard in the industry.
Reliable professionals have their strategy to meeting the needs of their clients efficiently and effectively. They will discuss your issue with you and determine the best strategy to address it properly. They will review what you have been doing to maintain your online reputation and advise you about any changes that need to be made.
With your approval these professionals will set up the right system to monitor your reputation, and help rebuild damaged personal or company image, and protect your organization from potential attacks or threats.
As a young woman who managed to successfully turn her own passion for creativity into a profitable business, Doe Deere is often asked to give advice to others. Doe Deere created her own line of cosmetics, which she decided to sell online. The inspiration for her line of Lime Crime products came from her own desire to use colors that were bolder and brighter than what was currently available on the market. She describes herself as someone who has always been attracted to vivid and unusual colors. She was not satisfied with the traditional neutral shades available from most makeup companies.
While a lot of her fans and followers are familiar with her brightly colored locks and coordinated eye and lip colors they might not be as aware of Ms. Deere’s background in fashion. She actually attended New York’s Fashion Institute of Technology. One the objectives she had in starting her own line of makeup products was to encourage others to embrace their individuality through freedom of expression. She believes makeup is an extension of fashion and as such should be approached with a creative mindset.
In the Beginning
Although Doe Deere has established herself as an innovative thinker in the world of beauty, she actually started out with big dreams of becoming a musician. In fact, Ms. Deere spent some time as a musician when she lived in New York. This is where she met the man who would later become her husband and business partner. When she reflects on her time in the music industry she often comments on how much she learned about business during that time. Not only did it give her an appreciation for the people who came to her events, it also gave her insights into the world of business and marketing.
Although Doe Deere has lived in the United States since she was 17, she actually is a native of Russia. Her earliest recollection of conducting business was when she was around the age of 13 and decided to sell temporary tattoos to her schoolmates. She accomplished this by first making the temporary tattoos look cool by wearing them herself. This self-experimentation in creativity once again paid off when Doe Deere posted photos of herself with her colorful hair and matching makeup. After launching Lime Crime she was amazed at how many people wanted to create fun and interesting makeup looks by using her products.
Follow Doe Deere on Twitter @doedeere.
The Traveling Vineyard works with a team of experts to search the world for the finest possible wines at an affordable price for guests at its parties to enjoy and purchase. The company does not produce its own wines, but instead looks to all corners of the world in a bid to find the best possible varieties available for its customers to enjoy and order directly from a local Wine Guide with an extensive knowledge of the wines on offer; a Wine Guide is trained in a range of different aspects of wine tasting from navigating the flavors to pairing wine and food for the most positive impact on the taste buds.
A direct sales company, The Traveling Vineyard supplies each Wine Guide with a number of bottles of wine that can be tasted in the home of a party host who brings together a number of guests to sample the wines offered by the company. Direct sales means that orders are placed with the Wine Guide who then completes the order that is shipped out by The Traveling Vineyard, which then allows the Wine Guide to earn commission on the orders placed.
The way The Traveling Vineyard works allows each individual the opportunity to work as little or as much as they like to suit their own schedule and their monetary needs. One of the main reasons each Wine Guide benefits from the business model of The Traveling Vineyard is in the lack of an extensive inventory to be purchased and stored, instead a simple five bottle tasting kit complete with glassware and a small amount of equipment are all that is required for each Wine Guide to complete their work. There are also no monthly minimums or fees apart from a small maintenance fee required to update a constantly active Web presence for each Wine Guide to benefit from.
Learn more about Traveling Vineyard: https://www.indeed.com/q-The-Traveling-Vineyard-jobs.html