Doe Deere was interviewed recently in an article for Galore.com. The interview came after Deere was named as a top inspiring female entrepreneur by Self-Made Magazine. She is the founder and CEO of her own makeup brand, Lime Crime. The reporter interviewed Deere to find out more about her brand and how she developed it.
As a child born and raised in Russia, Doe Deere explains on the blog, that art was always her special thing. She was never without a handful of colored pencils, paints, and paper. She also loved fashion, and was constantly getting into her mother’s closet and makeup box, the article says.
She reminisced about some of her first experiments with fashion and makeup. One instance that stands out to her was when she and some friends wanted to hold a séance, says the article. She tells the reporter that she was about 9 years old. They got together some long clothes and material to make their outfits look witchy. Deere says that she also got into her mother’s makeup to give them all a magical look. These experiments went well into her twenties, says the article. They were the beginnings of her makeup project back in 2008.
When Doe Deere was a teenager, she moved to New York City. She and some friends formed a band and Deere designed the clothes for them. When so many fans wanted their own version of these costumes, she started a clothing store on eBay in 2004, says the article. Deere blended the name of her favorite color with a silly rhyming word and came up with Lime Crime. This moniker is now known for mesmerizing color and individual style, says Deere.
Her company is based from the Internet. People can choose from her fabulous blends of lipstick, eye shadow, blushes, and nail polishes. The products get delivered straight to the customers’ doors. Deere says that she likes getting feedback from her customers on social media, states the article. She calls her fans “unicorns” because of their uniqueness.
Deere mentioned some of the women who inspired her, such as Stella Rose, Elena, and Dita von Teese. It was thrilling to see her picture on the front of Self-Made Magazine, she says in the interview. Some of the female entrepreneurs that she admires are Suze Orman and Arianna Huffington. Doe Deere states that she hopes to inspire other women to live their dreams and be their own boss.