Starting a new business is an exciting endeavor, but can take a lot of hard work. Running a business in the internet age is also much different than running a business in past decades. Entrepreneurs such as Doe Deere of Lime Crime cosmetics have thrived in today’s business market. Deere runs a completely web based cosmetic line, and has enjoyed success with her quirky brand while inspiring others to do the same.
Deere has enjoyed growing success since starting her business in 2004. She’s carved out a unique niche by providing bold and cruelty free cosmetic, nail polish and hair colors. She isn’t just an entrepreneur, but a brand ambassador who uses and rocks her products to inspire her followers to pursue their own unique look. Like other entrepreneurs of her age, she stays close to her audience and her products. Lime Crime’s website is fun, bold, and creates rapport with visitors immediately while promoting their values and products. Her business grew out of her passion, which is clearly seen in the company’s values and mission. Fortunately her passion for bold and unique colors is shared by a growing cult following, which has led to increasing success for Lime Crime. Learn more: http://doedeerefam.com/
Forming a new business is hard and requires a lot of determination, but entrepreneurs like Deere landed on success by sticking with it and responding to market trends. After starting with an ebay store in 2004, Lime Crime developed into a brand over the years. While Deere’s web based business has had it’s ups and downs, Deere has enjoyed the immediate feedback that a web-based presence allows for. She hopes to inspire both customers and other entrepreneurs with her unique style and commitment to the company’s ideals.
Lime Crime is proudly certified by PETA and the Leaping Bunny Foundation for their vegan and cruelty free products. They want to revolutionize makeup with their cruelty free process and their bold colors marketed to the bold at heart. Deere found a discouraging lack of daring colors to express herself, which is why she started her own line back in 2004. The intense colors are meant to inspire a rebellion from the norm. While Lime Crime has quite a range of products including lipsticks, nail art, hair dyes and eye shadows, Deere is excited to add more products to the line in the near future. Learn more: http://www.phillypurge.com/2017/06/05/finding-your-business-niche-like-doe-deere/
As a young woman who managed to successfully turn her own passion for creativity into a profitable business, Doe Deere is often asked to give advice to others. Doe Deere created her own line of cosmetics, which she decided to sell online. The inspiration for her line of Lime Crime products came from her own desire to use colors that were bolder and brighter than what was currently available on the market. She describes herself as someone who has always been attracted to vivid and unusual colors. She was not satisfied with the traditional neutral shades available from most makeup companies.
While a lot of her fans and followers are familiar with her brightly colored locks and coordinated eye and lip colors they might not be as aware of Ms. Deere’s background in fashion. She actually attended New York’s Fashion Institute of Technology. One the objectives she had in starting her own line of makeup products was to encourage others to embrace their individuality through freedom of expression. She believes makeup is an extension of fashion and as such should be approached with a creative mindset.
In the Beginning
Although Doe Deere has established herself as an innovative thinker in the world of beauty, she actually started out with big dreams of becoming a musician. In fact, Ms. Deere spent some time as a musician when she lived in New York. This is where she met the man who would later become her husband and business partner. When she reflects on her time in the music industry she often comments on how much she learned about business during that time. Not only did it give her an appreciation for the people who came to her events, it also gave her insights into the world of business and marketing.
Although Doe Deere has lived in the United States since she was 17, she actually is a native of Russia. Her earliest recollection of conducting business was when she was around the age of 13 and decided to sell temporary tattoos to her schoolmates. She accomplished this by first making the temporary tattoos look cool by wearing them herself. This self-experimentation in creativity once again paid off when Doe Deere posted photos of herself with her colorful hair and matching makeup. After launching Lime Crime she was amazed at how many people wanted to create fun and interesting makeup looks by using her products.
Follow Doe Deere on Twitter @doedeere.
Betsy DeVos has been actively involved in politics, business, and philanthropy right from her youthful days. After sharpening her political skills while still in her undergraduate school at Calvin College, she went on to flex her political muscle after college by actively taking part in Republican Party politics. Betsy’s first significant political role came in 1976 as a volunteer voter mobilizer for the then president, Gerald R. Ford. In the 90s, Betsy chaired the Republican Party’s branch in Michigan, her native state, and as a committee member for the party’s national committee. For her entrepreneurial and philanthropic life, Betsy mostly partners with his husband, Dick DeVos. The couple started Windquest Group in 1989, with Betsy serving as its chairperson for several years. Still, in 1989, the two set up the Dick and Betsy DeVos Family Foundation. Since then, the foundation has been supporting philanthropic programs in education and arts, among several other sectors of the society. Read more news on Los Angeles Times.
During a visit to Grand Rapids, Michigan, Dick and Betsy had a chance to visit Potter’s House Christian School, a school that mostly admits students from underprivileged families within Grand Rapids. The couple spent time with parents in the school, getting first-hand information on what the parents go through in trying to secure a good education for their kids. After understanding the struggle involved, the couple got the urge to do something for the school in an attempt to save the situation. After making several other visits, they discovered individual students who were doing exemplarily well in their studies but whose parents were struggling to maintain them in school. Betsy and Dick started supporting the students, and that became the beginning of a DeVos sponsorship program in the school that runs up to today. In a different philanthropic work in Grand Rapids, the DeVos couple established an aviation charter high school, West Michigan Aviation Academy. The schools enroll kids from low-income families and expose them to basic aviation, with the aim of providing a stepping stone for them to pursue careers in the field in future. Students who graduate from the school have gone ahead to become pilots, airport administrators, and aeronautical engineers.
Betsy DeVos has previously been involved as a board member of the Foundation for Excellence in Education and with American Federation for Children as a chairperson. Through the latter organization, she has been on the front line in the push for reforms in the American education sector. Betsy is a firm believer in an education system that gives parents the freedom of taking charge of their kids’ education, as opposed to tying kids to schools within their zip code that probably fall short of their liking. To this end, Betsy successfully helped millions of kids to join schools chosen for them by their parents. She has also previously facilitated mentorship programs at Kids Hope USA.
Read more about their foundation at dbdvfoundation.org.
It is more important for people to become entrepreneurs and find their own source of income so that they can support themselves. Entrepreneurs get to experience all of the benefits of owning their own business which include unlimited earning potential. This is perhaps one of the best benefits that one could get from being an entrepreneur. For one thing, people are paid more for their productivity as opposed to the hours they put in. It can be really frustrating for people who have put in a lot of work than others for a small amount of money that they get for the hour. Working for one self can actually increase the earnings based on the amount of work that gets done.
One passionate entrepreneur is Doe Deere. She has pursued her career choice of selling make up. One of the reasons that she is selling make up is that she is fascinated by the fashion and beauty industry. She recognizes the desire to look good and understands that people who look good also feel good. Doe Deere’s business is called Lime Crime. Lime Crime sells high quality make up of a much greater variety than other companies.
One of the most important aspects of running a business is marketing. For one thing, people have to know about the product. This is a given. However, there are tons of different techniques that people can use for marketing. One technique that more business owners are using is reaching out to people. This is where social media comes in. Business owners use social media in order to reach out and connect with others. One could also give people a chance to participate in the marketing. Doe Deere herself encouraged others to share pictures of their make up applied on them.
Doe Deere has shown people a glimpse into the future of earning income. These days, it is more important for people to develop their skills when it comes to business.